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Heavybit Speaker Series: General Management for Technical Founders
Product-led growth doesn’t absolve technical founders from designing a sophisticated go-to-market strategy. Instead – product, marketing and sales break out of their traditional silos and founders create a unifying strategy to drive organizational success. But how do founders start and scale this over time?

In this session brought to you by Heavybit and Vertex Ventures US Partner Sandeep Bhadra, our panelists, Betty Junod of VMware, Jake Randall of Okta, and Rajoshi Ghosh of Hasura, will cover topics including:
-How great PLG companies design modern go-to-market organizations;
-How founders can set goals and baseline metrics from zero to Series B; and
-How rigorous onboarding, training, and cross functional alignment can improve outcomes and ramp to revenue.

Oct 21, 2021 12:00 PM in Pacific Time (US and Canada)

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